VENICE
1. Who are / What is WordPress?
WordPress began in 2003 when Matt Mullenweg and Mike Little built on an existing blogging tool called b2/cafelog to create something better. What started as a simple blogging platform quickly evolved into the world's most powerful content management system (CMS). Today, WordPress powers over 40% of all websites on the internet — a testament to its enduring relevance and capability.
2. Who uses WordPress?
WordPress serves an enormous range of users, from bloggers and small businesses to major corporations and global media organisations.
As of 2025, WordPress powers over 500 million websites worldwide, making it by far the most widely used CMS on the planet. Its open-source nature means it suits everyone from solo entrepreneurs to enterprise-level businesses needing full control over their digital presence.
It is more technical than Wix or Shopify and structural changes could require some coding knowledge so having the correct support is important, also we can host the site for you
3. WordPress Flexibility
WordPress offers rich e-commerce capabilities, primarily through the WooCommerce plugin — one of the most powerful and widely used online store solutions available.
The web store can have multiple pages including product pages, shopping cart, and checkout and order confirmation pages.
WordPress also offers fully customisable storefronts, recurring payment and subscription options, further expanding your money-making possibilities.
There's a detailed product-editing panel, and you can group products by categories and tags, and offer discount codes and coupons.
Credit card processing options are extensive and include Stripe, Square, and PayPal, among many others.
You can configure shipping zones, rates and tax rules with precision.
4. WordPress Features
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Upload single or multiple products with ease
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Offers powerful add-ons such as visitor analytics, SEO tools and revenue reports
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Track orders and manage inventory from desktop or mobile
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Built-in support for product image galleries and video
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Easy to add a zoom feature on product images
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Fully customisable checkout page, allowing you to promote and reinforce your brand
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Physical & digital products supported
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Features a fully integrated blogging engine, letting you create, edit and schedule posts
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Manage comments and share content across social media platforms. The WordPress mobile app lets you manage your site on the go
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WooCommerce extensions available for omnichannel sales via social media, website and marketplaces
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Centralised dashboard for inventory, order and customer management
5. Rounding Up
If your requirement is a brochure site then WordPress is the perfect solution, and if the day arrives that you want a shop, this can be added seamlessly without affecting what previously existed.
For an e-commerce platform that is robust yet straightforward to manage once delivered, this is an ideal solution.
WordPress has all the features you'll need to build your business, whether you're a start-up or a medium-sized business. As a Certified WordPress agency, we are here throughout the development journey — from the very first conversation through to the launch of your brochure site or e-commerce store.