Retargeting gives website owners the ability to display banner ads specifically to people who have been on their site within the last 30 day period.
Retargeted customers are 3 x more likely to click on your ad and 4 x more likely to convert than new customers.
Generally only 2% of web traffic converts to a sale or other desired action on the first visit. Retargeting helps companies reach the 98% of users who didn’t convert right away.
To reinforce your brand and remind visitors of your advertising message after they’ve left your site, retargeting is required.
For all the reasons stated above, we recommend a healthy dose of Retargeting with every advertising option!
5 Stages to activate a retargeting campaign
1. WHAT ARE YOUR TRAFFIC NUMBERS?
This has a direct impact on price and campaign duration
2. A QUOTE IS SENT FOR APPRAISAL
A costing for the campaign and the campaign period
3. A UNIQUE SITE CODE CREATED
Give the code to your web designer or if this is a problem we can assist.
4. YOUR CAMPAIGN GOES LIVE
You'll witness an increase in traffic very quickly.
5. PERFORMANCE REPORTS
Performance reports will be provided regularly plus you'll see the stats in analytics